Byron Shire

Employment Lands Study

Byron Shire Council engaged HillPDA to undertake an employment land strategy to review all retail and industrial precincts within the LGA.

The study involved undertaking an extensive land use audit, projecting retail and industrial floorspace requirements and determining the capacity of existing business centres and employment precincts. The final strategy provided clear actions and recommendations for the employment precincts and business centres including:

  • Key industry marketing opportunities
  • Employment forecasts
  • Placemaking priority strategies
  • Masterplanning recommendations
  • Future urban expansion opportunities
  • Recommendations for planning controls and council policies.

Our value add

HillPDA was able to build on its multidisciplinary experience in economics and planning to deliver a strategy that considered the brief from all angles and clearly identified recommendations and actions to help Council exercise strong leadership in planning and facilitating future growth in employment lands in the LGA. HillPDA produced a highly visual and succinct employment land strategy, accompanied by a comprehensive technical report.


The Study and accompanying Employment Lands Strategy provided a comprehensive pathway for Council to attract and accommodate growth.


  • Land use planning
  • Policy analysis
  • Demographic and industry trend analysis
  • Employment land demand and supply forecasting
  • Feasibility Assessment

Client: Byron Shire Council
Project date: 2017 to 2018


For more information, contact Elle Clouston, Associate


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